…gee, I have just found some old library photos and have realised the funny lengths I have gone to, to promote my library and it’s services.
I am a true believer that libraries must promote themselves to the maximum of their abilities to show patrons what services they offer.
The first photo of myself with a barcode on my head is an informal photo taken as a joke.
The second one I found amongst all my old photos, so I must have been trying to be funny when it comes to promoting library services. I don’t recall this one being used to promote my library, formally.
The third photo from the left, was used to promote my national library service to all of my clients. The ad actually worked and I found more people ringing me for information searching after this initiative was launched.
The last photo, second column was used to promote myself within the Melbourne Office as many staff didn’t know where I sat, it was aimed to take the mickey out of me, to show I’m fun and “at your service”, of which, this promotion also had an increased use in my services.
Therefore, it pays to lose some humility and promote yourself and your library, show that you are NOT invisible within an organisation and let people know you are there to help them with their information needs.
What sort of quirky information promotion have you undertaken in your service?
Does my promotion ideas give you any ideas you could use or do?
Goodluck !!
